Warner Bros.’ NFT unit has introduced a new Web3 experience for their recent DC Comics superhero film, “The Flash,” which received lackluster response at the box office. The Flash Web3 Movie Experience, set to launch on July 18, will feature NFT collections, augmented reality (AR) experiences, behind-the-scenes content access, and the entire film in 4K Ultra HD. This project will be hosted on the Eluvio blockchain, previously used by Warner Bros. for similar web3 experiences centered around Superman and The Lord of the Rings.
The Flash Web3 Movie Experience will be available in two different editions, namely “Mystery” priced at $35 and “Premium” at $100, offering additional benefits and a chance to obtain more desirable NFTs. However, the community reaction on Twitter has been somewhat underwhelming, with users expressing concerns about the treatment of writers and accusing the move of being a mere cash grab.
Yuga Labs focusing on Otherside metaverse amid BAYC downturn
Meanwhile, Yuga Labs, the creator of Bored Ape Yacht Club (BAYC) NFTs, is directing its focus towards developing the Otherside metaverse project. As the floor price of BAYC NFTs experienced a significant decline in 2023, Yuga Labs CEO Daniel Alegra revealed plans for an ambitious Otherside metaverse. While specific details remained undisclosed, Alegra mentioned that the project would take time to materialize and would initially include gaming experiences, aiming to bring communities together.
Roi raises $3.6M to build out app that compiles crypto alongside NFT holdings
Roi, an investment application start-up, recently raised $3.6 million in funding to expand its portfolio manager app. The app allows users to track their stock, cryptocurrency, and NFT holdings in one place by aggregating information from various crypto and web3 wallets. With support from investors like Spark Capital, 35 Ventures (founded by NBA star Kevin Durant), and Gradient Ventures (a Google initiative), Roi plans to grow its team, enhance the product, and strengthen legal and security expertise.
Magnificent Century coming to The Sandbox
In another development, popular Turkish TV series “Magnificent Century” has partnered with The Sandbox virtual world platform to bring its intellectual property (IP) to the metaverse. By late 2023, users of The Sandbox will have access to 3D avatars representing characters from the TV show. “Magnificent Century,” known for its massive global viewership, becomes the second major television IP to join The Sandbox, following the inclusion of “The Walking Dead” in 2021.
Additional news includes Google Play allowing the sale of NFT games on its platform, a partnership between blockchain gaming startup Spielworks and Mycelium Network offering full refunds for NFT purchases, and an outlook on interactive NFTs as the future for sports.